Know & Do
Dress Up Days
Wondering What to Wear to the TSPRA Conference?
Monday, February 26, 2024
Pre-Conference means Pre-Gaming! Wear your heart on your sleeve, sharing your favorite candy on a t-shirt, necklace, ring, headband, belt, jacket, or other creative option! Judges will find and photograph and award prizes to the tastiest attire!
Tuesday, February 27, 2024
Wear your sweetest gear! It’s our first day of conference and we invite all to break out your most professional attire and suit up for the big event!
Wednesday, February 28, 2024
During the day, we will wear our sweetest school gear! Love your district, schools, and students, by sporting your school logos, brands, colors and more! Add a little sweetness to the mix with your creative concept. Judges will be hunting for the sweetest additions to your school spirit-wear! Prizes awarded!
In the evening, we bring out our best business cocktail attire for the Star Awards Reception, Banquet, and After-Party sponsored by our friends at PowerSchool. Let them see you shine!
Thursday, February 29, 2024
Wear your cute and comfy conference t-shirt, with the custom logo created by Eagle-Mountain-Saginaw ISD’s Kris Hill! Thanks to Thomas Evans and team at Revenue Partners for sponsoring our apparel and for joining us in Livin’ the School PR Sweet Life!
TSPRA Work Lounge (Sugar Land III)
Sometimes you just need a quiet place to make/take a phone call, check emails, or get some work done! Have a few items to take care of for the folks back home, step into the TSPRA Work Lounge, sponsored by our friends at CatapultK12, to find a space to do just that! Stocked with snacks and infused water, it’s the perfect spot to manage your work or take a moment to relax and refresh!



Candy Cart
The Candy Cart will be rolling through Conference to provide you with a sweet treat or a little “pick me up” for those that need some extra support! Our Candy Cart Sweethearts, Chelsea Ceballos and Jasmine Nguyen, will be joined by our exclusive Candy Cart Sponsor, K12 Insight, to share sweet treats and happy thoughts to get you through your day!
What’s with all those piñatas? Good eye! K12 Insight has hidden piñatas all over the exhibit hall floor. Every time you see one, scan its QR code to be entered in the drawing to win an incredible prize. The more piñatas you scan, the better your chances of winning!
Winners will be selected randomly from the list of eligible scans and announced at the end of the conference. Have fun and enjoy the search!
Look for the Lollipops!
Look for the light-up lollipops! Find them, take a photo and post to socials. tag us/or use hashtag #TSPRA24 to be entered into a drawing for a fun prize for playing!
Coaching Concierge Presented by Veronica Sopher
Tuesday, February 27, 10:30 a.m. – 5:30 p.m.
Regardless of your experience level, we all can use a thought partner. Hone your skills and talent under the guidance of renowned K-12 Communications Expert Veronica V. Sopher at the TSPRA Conference. Join exclusive group coaching sessions designed for K-12 Communications Professionals and Departments, featuring personalized advice, collaborative learning, and actionable strategies. Limited to four participants per session, these sessions promise a transformative experience to address your unique challenges.
Don’t miss out – reserve your spot for a chance to redefine your approach to communications challenges. Check in with Veronica and her team on Tuesday in the Veranda Boardroom.
Sweet Meet Up Lunch & Learns
Tuesday, February 27, 12:00 p.m. – 1:00 p.m.
By Invitation Only/Limited Seating
By invitation only, these TSPRA Lunch & Learns provide members the opportunity to connect directly with their vendors to seek clarification on services, ask questions, share best practices with other colleagues using the same service, learn what’s new, emerging, or on the horizon! It’s a great time for end-users to collaborate, connect and share! Check in with the vendor to learn more:
Apptegy (Sugar Land VII-VIII)
Must register to attend. Seating is limited.
Finalsite (Sugar Land IX-X)
Must register to attend. Seating is limited.
Publications Exchange
Pick up some great ideas at the TSPRA Publications Exchange! The 2024 Conference will feature tables with stacks of printed publications with grab and go samples to fuel that next big project. In a world saturated with digital information, printed documents have a special appeal because they are tangible and enduring. Stop by during your stay!
Karaoke Night
Tuesday, February 27, 8:00 p.m. – 11:00 p.m.
Oops, they did it again! Parent Square has prepared another fun, festive and fierce Karaoke competition! This year, it’s double the fun, as Parent Square has partnered with Class Intercom to amplify the fun!
Head across the street from the conference hotel to Bar Louie, from 8:00 p.m. – 11:00 p.m., for the Battle of the Regions! This ain’t no lip sync battle, its real karaoke, so bring your “A” game! Prizes will be awarded for best performance and best dressed. It’s the opening night of the Houston Rodeo, so Parent Square captured the rodeo flare and invites you to break out your best and bring it to the competition!
The Solutions Lab (Presented by Finalsite)
Wednesday, February 28, 10:30 a.m. – 5:00 p.m.
Finalsite Solutions Lab invites you to bring your burning questions to the mini-lab at the conference. The team is ready to cater to your district’s needs. Want to dive deeper? Meet 1:1 with one of their Solutions Engineers! You pick the topic or area of focus, and they will be prepared to support you. Find them at the Veranda Boardroom on the second floor, available all day on Wednesday, February 28th.
Big Hugs & Much Love



Big love for Kristine Hill of Eagle-Mountain Saginaw ISD for her creative creation of our 2024 Livin’ the School PR Sweet Life Conference Logo!
Sincere thanks and appreciation for Michael Foley and Inok Lim of eLearnza for their creativity and dedication in creating our web-based app, housed on our TSPRA website!
We are grateful to CESO for sponsoring our daily conference communications! Thank you to the team behind the daily CESO Conference Communications, Julie Thannum, APR, and Justin Dearing, for sharing the scoop with us, providing a daily dose of sweet reminders, things to know and do, and conference highlights!
Thank you, Brad Domitrovich and Ed Suarez, for lending your voices to our 1st & 2nd General Sessions and Star Awards Banquet!
Thank you to Mary Roduta, Savannah Garcia and Richard Haydel, II with the City of Sugar Land for their help and support!
Big gratitude to our “H” Town TSPRA Conference Advance Team under the direction of Kristyn Cathey! They have created moments that will make for great memories for each of our members, sponsors and exhibitors. Heartfelt thanks to: Maritza Loera, Rob Smith, Renae Rives, Kristen Cobb, Jasmine Nguyen, Valonia Walker, APR, Sonya Cole-Hamilton, Tammy Dowdy, Geny White, Dayna Owen, Kristi Hernandez, Dr. Tommie Smith, Jamie Mount, CPC, Clarissa Silva, Christi McCracken, Chelsea Ceballos, John Boyd, Janet Wachs, Rosario Meehan, Jennifer Ongoco, Rachel Ross, Adam Thibodeaux, Hanna Chalmers, Mandy Clayton, and Sonya Cole-Hamilton.
What’s Happening Here
Speaking of “H” Town, here are a few things happening in Sugar Land and Houston, during our visit:
The Houston Livestock Show and Rodeo opens on Tuesday, February 27! Blake Shelton will kick-off the rodeo experience! Tickets are $25 (600 Section Seating) for entrance and the rodeo performance. To simply enjoy the stock show, carnival, and shopping experiences, pay just $20 a ticket.
Check out what’s happening in the City of Sugar Land! www.visitsugarlandtx.com
The businesses and restaurants within the City of Sugar Land are offering discounts and coupons to TSPRA conference attendees through their Show Your Badge program. Simply scan the QR Code by registration to see who is sharing a deal for TSPRA.
Where will we be in 2025? We’re San Antonio bound with a festive stay at the Grand Hyatt Hotel, downtown, right along the River Walk! Olé!